Artist Notes: Wish your wonderful friend a Happy Birthday and let them know how special their friendship is to you. The card front reads "Just once in a blue moon does a wonderful friend like you come along!" and it is illustrated by a deep blue night sky filled with stars and illuminated by a beautiful blue full moon. A blue moon does not happen often, and it is considered the second full moon to occur in one calendar month. A month with two full moons only happens, on average, once every two-and-a-half years, so saying "Once in a Blue Moon" means "not very often". A blue moon is as special as your forever friend's birthday, and a great way to describe how deeply appreciated your special friendship is. The verse reads: Our friendship has seen so many milestones ... a few marked with tears, but most marked with laughter. And while we may have to count to remember just how long we've been friends, it seems like forever. That's just what it will remain ... forever. Happy Birthday, Forever Friend!
I priced the Plan, Do, Review kit at $10 - much more than any printable price I had listed before. This was a significant baby step because I was learning that a comprehensive collection of printables was something that I could not only charge MORE for, but it was also something that would SELL BETTER. As that kit started to sell more than any of my other "cheap" printables, I realized that people were a lot more excited to buy my $10 product than they were to buy my $2 or $3 products. Somehow I thought that my cheaper stuff would sell faster. I was wrong and in December 2014, because of that $10 kit, I made $254.50 in sales in that one month, which was so exciting for me since I had only made $186.00 the previous 12 months combined!
Definitely an idea but less time consuming to do just one or the other. Also I'm thinking of the confusion for the customer. From what I see some digital download shop owners will offer physical prints but they do it as a "blank" store item customers can buy and then reference the image they want printed so I might do that. Do you sell digital downloads or physical prints?
This is where Pinterest came in. I decided that I was going to use Pinterest as my marketing platform. I wasn't going to spread myself thin across multiple social media arenas. I was going to focus on one, and I knew that Pinterest was the right one for me because it was where I went when I was hungry for printables, so I was familiar with how I could leverage it for my own. Also, Pinterest has this magic fairy dust that is great for businesses - it puts its users in a take-action/shopping frame of mind. When people are on Pinterest, they are typically there because they want to improve some aspect of their life. They are looking for solutions, which often results in a purchase.
You can use your regular weight printer paper! Really! The idea of a printable is that it’s artwork that might be temporary or easy to switch out for something new. However, if you’ve fallen in love with one of my printables (aw, shucks!) and would like a more permanent piece of art, I recommend photo paper (matte), cardstock, premium (heavyweight) paper or archival paper. Make sure to check your printer settings and adjust the paper accordingly so it will not get stuck inside your printer. This is especially true for thicker paper.