Well it is also cost effective. A lot less expensive to purchase a download and then print it yourself on your home printer, at your local printshop, or online through a website. I don't know if it's more of an impulse purchase. I think it is attractive to people that like DIY projects. By using a downloadable file you have a lot of options for printing as opposed to only have it printed in one way.
I'm about to start a Etsy store. I'll be selling art prints. I can't decide whether to sell downloads or physical prints. If I do physical prints I'll be using the Printful integration. I've done some research on Etsy and I see others selling downloads and from the looks of it they are making a killing. 80k in sales of 6 dollar downloads over just a few years. So there is definitely a market for it. I realize however some people might not want the hassle of printing themselves. Which is why I am questioning the digital download idea. However, as I said the digital download shops seem to be doing really well. More then just a few I've found are doing well. I realize that there is always the possibility of someone stealing my work after downloading. I'm fine that since really if someone buys a physical print they could technically make a high quality scan of it and then do the same as they might with a download. For those that offer downloads what is your experience?

November came along (5 months after I had launched the Life Binder) and I was packing my bags for Europe. The "cha-ching" sound from the Etsy app on my phone was a part of my daily life now...and life was good. As a single lady with not a lot of expenses, making even $1000 a month in passive income was a game changer. I was able to make better decisions in my business because I was not longer stressed out by money. In fact, I was working less and less, but making more and more.
“Thank you for your purchase! I hope it gives you everything you wanted. While all digital sales are final, and returns or refunds are not allowed after purchase, I am ALWAYS available should you have any questions or concerns. Please keep in mind that computers and printers may show colors differently and I cannot guaranty color matching. Also keep in mind that this product is for your personal, non-commercial use. You may [if a business/planner form or a product you will allow limited sharing] share this product with _____. All rights to this product remain the property of (name/company name].”
You can use your regular weight printer paper! Really! The idea of a printable is that it’s artwork that might be temporary or easy to switch out for something new. However, if you’ve fallen in love with one of my printables (aw, shucks!) and would like a more permanent piece of art, I recommend photo paper (matte), cardstock, premium (heavyweight) paper or archival paper. Make sure to check your printer settings and adjust the paper accordingly so it will not get stuck inside your printer. This is especially true for thicker paper.
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