Sarah lives in Washington State with her husband and three daughters. She creates printable organizational tools and planners and actually took our ideas and inspiration and brought them to life with her work on the Brilliant Business Planner! Sarah has been such a wonderful part of our Brilliant Business Moms community since it first began. She's kind, brilliant, and crazy talented!
I priced the Plan, Do, Review kit at $10 - much more than any printable price I had listed before. This was a significant baby step because I was learning that a comprehensive collection of printables was something that I could not only charge MORE for, but it was also something that would SELL BETTER. As that kit started to sell more than any of my other "cheap" printables, I realized that people were a lot more excited to buy my $10 product than they were to buy my $2 or $3 products. Somehow I thought that my cheaper stuff would sell faster. I was wrong and in December 2014, because of that $10 kit, I made $254.50 in sales in that one month, which was so exciting for me since I had only made $186.00 the previous 12 months combined!
Despite the convenience of a text message or an email when sending a message to a friend or loved one, we can’t totally forget how the traditional personalized cards can be more appealing. You can be creative by playing on colors and sizes for your card and make your cads more attractive. You can also try sending out flat or folded greeting cards to maximize space depending on the content of your card.
You can use your regular weight printer paper! Really! The idea of a printable is that it’s artwork that might be temporary or easy to switch out for something new. However, if you’ve fallen in love with one of my printables (aw, shucks!) and would like a more permanent piece of art, I recommend photo paper (matte), cardstock, premium (heavyweight) paper or archival paper. Make sure to check your printer settings and adjust the paper accordingly so it will not get stuck inside your printer. This is especially true for thicker paper.