Pinterest is a great way to market your products, especially on Etsy. Pinterest is a very visual platform and having beautiful pictures of your product in pins is a great way to get some clicks to your shop and products that will hopefully convert into sales! Word of mouth is great too! Tell friends, family, and it’s a good idea to whip up some business cards for your Etsy shop that you can hand out to people you meet if it comes up in conversation.
One of Sarah’s biggest freelance jobs so far has been designing the Brilliant Business Planner! She landed this job by seeing a need for her service and reaching out to Sarah and Beth Anne. This is a great lesson for any entrepreneur — it never hurts to ask. The worst thing that can happen is that someone says no, but on the flip side you could land a great job and a great partnership!
Videos are a great tool for serving current customers better as well as gaining trust and credibility with new shoppers. Sarah and Beth Anne created a video about how to build a butterfly terrarium and that video has sold more products as well as ranked well on Google for some competitive keyword phrases in their niche! (And isn't Sarah's little girl Lilly adorable?)

Another surprising video result:  Beth Anne found a tutorial video she created for her and Sarah's now-defunct Mommy blog on making cappuccinos at home with a frother.  That video has almost 5,000 views on it! Again, this video wasn't promoted in any way, it just sits on their Mommy blog which gets about 10-20 hits per day… so it's essentially dead.  The video is getting viewed because it's ranking for keyword phrases on Google and YouTube.

You wouldn’t get everyone in your life the same birthday present, so don’t settle for anything less than the perfect happy birthday card for your honoree. Start with a card featuring cake, macarons, or balloons in vivid colors and patterns that you’d never find at the party supply store. Cards stamped in silver, rose gold, and gold foil make every birthday a milestone (we won’t guess which one). There are even new rainbow and holographic foil choices for the recipient who lives in the future, but can’t resist a wee bit of sparkle. For something truly unique to the two of you, our photo birthday cards let you use a snapshot as the backdrop to your fond wishes—a lovely memento of the previous year, and the many more to come. It’s easy to add photos, crop and filter them, and accentuate your delivery with an envelope liner or designed online backdrop. If you’re a label-conscious gift-giver, pick out a card from design luminaries and master stationers like kate spade new york and Mr. Boddington’s Studio. There’s something for pretty, witty, or just plain silly birthday boys and girls, at every level of taste and rarefaction. (And laughs. Don’t forget laughs.) We’ll make it easier to deliver, too. Once you’ve chosen just the right card for your superannuated friend, use our online design tool to customize the wording and wrap up any lingering details with a figurative bow.
This feature is another game changer.  When you start building up several files in your Silhouette library, sometimes you want to get a glimpse of a file or recall who the original designer was.  You can now double click on the small thumbnail and it expands to a pop out screen with all the pertinent info and details.  What a timesaver.  With a slider button, you can expand or decrease the thumbnails in this preview panel.  Enhancing visibility when you have multiple files to look through is another huge enhancement.  This feature gets a 5 star rating.
1) The easiest way to use this printout  is to print it out on a full sheet of white sticker paper and if you own a Silhouette Cameo or Silhouette Portrait or other digital cutter you can cut out the to-do lists or planner stickers using their designer software. ( **Please note:  You must have the Silhouette Designer Edition software upgrade to open pdfs in your Silhouette. I also have redesigned the template so that the margins are within the “registration” area of your silhouette.  

Totally understand. Currently I am selling digital abstract designs so not photography. So while colors are still important it’s a bit different then photographs. Obviously part of the photography process is retouching in Photoshop and all your hard work can go down the drain if someone went and printed your work incorrectly. So printing yourself is obviously the way to go for photography.
Beth made a gorgeous journal using Letter to Rose printable kit. She paired the images with delicate laces for a very shabby chic junk journal. Enjoy the photos of her journal and draw inspiration from the unique way she has of combining elements on her pages. Beth has a flip-though of this journal on her YouTube channel. You can view it here. Beth's etsy store: https://www.etsy.com/ca/shop/JournalB...
Sarah loves doing whatever she can to help busy moms by providing them with the organizational tools they need. Often customers’ needs are slightly different from her product so she offers customization. This is hard to balance with the overall business because custom work in any business can be very time consuming. Sarah counters this struggle with requiring a minimum amount for custom products so that each order is worth the time she puts in.
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