Lia Griffith is a maker, designer, photographer, writer, and teacher. Since publishing her first paper rose and launching her handcrafted lifestyle site in 2013, Lia has developed hundreds of unique designs, templates, and tutorials to make DIY projects easier. While paper flowers are her number one passion, Lia is most passionate about helping others bring beauty, creativity, and sustainability into their lives. You can explore all of her DIY projects and become a member at liagriffith.com
This is where Pinterest came in. I decided that I was going to use Pinterest as my marketing platform. I wasn't going to spread myself thin across multiple social media arenas. I was going to focus on one, and I knew that Pinterest was the right one for me because it was where I went when I was hungry for printables, so I was familiar with how I could leverage it for my own. Also, Pinterest has this magic fairy dust that is great for businesses - it puts its users in a take-action/shopping frame of mind. When people are on Pinterest, they are typically there because they want to improve some aspect of their life. They are looking for solutions, which often results in a purchase.
Another surprising video result: Beth Anne found a tutorial video she created for her and Sarah's now-defunct Mommy blog on making cappuccinos at home with a frother. That video has almost 5,000 views on it! Again, this video wasn't promoted in any way, it just sits on their Mommy blog which gets about 10-20 hits per day… so it's essentially dead. The video is getting viewed because it's ranking for keyword phrases on Google and YouTube.
One more of my vintage illustrations: this time shabby-looking old fashioned retro photo camera. Illustration is based on my father's old Fujifilm finepix x100 camera. I had never used this camera, I prefer instant digital photos. I can't imaging paying on each and every photo, just to see it. But I like vintage things and vintage clip art and I enjoy to share my finds.
The thing about selling downloads is as a customer you get the product with in seconds or minutes after making the purchase. But I get there are some extra steps involved when buying digital downloads. You can also upload to various websites as opposed to goto nearest print shop. I think what I plan to do is offer both but offer the physical print as a empty order and when you order it you tell me what image you want printed. That way there is less confusion on what you are ordering.
So the moral of the story is that success takes time and it's all in your head. In my first 18 months on Etsy, I made less than $1000. In my second 18 months on Etsy, I made $30,000. What changed? I did. Now, looking back over this whole experience, I've taken inventory of the mindset shifts, the skills, the resources, and the knowledge that has helped me get to this point and I've created an online, self-paced course called Passive Income with Printables. It contains everything I would have LOVED to know when I started.
Artist Notes: Could there be a more fun and colorful way to Happy Birthday to friends, family or business colleagues this year? The message "Wish Big for your birthday" appears in big, colorful letters, overlapping each other, with both of the letter "i's" transforming into candles, with flames atop them. The black background makes the brightly colored letters pop out in celebration. The inside wording of the card is "May all your birthday wishes come true!"
Make sure you save your Word, jpg or Excel files as a pdf. Pdf’s are generally easier to print. They can also be secured so that no one can download and change your product. Most programs give you the ability to “save as” to a pdf. If you use an Adobe product like Illustrator, it’s part of the program. If you use other art/graphic sites like Canva, Picmonkey you can always convert or print the jpgs to a pdf.